The digital age is bringing new sharing and engagement trends like never before. Social networking sites are seeing a significant increase in the amount of time the growing web user base is spending online. Pinterest, a new image sharing social … Continue reading
Twitter holds tremendous potential for businesses. From brand-building to market research to sales to customer service, you can put the power of Twitter to work for your business in so many ways. Yet, to get the most from your Twitter … Continue reading
YouTube can be a powerful marketing tool, but one of the things that has held back its effectiveness has been lackluster performance measuring tools. YouTube Insights, while it offered some useful data, had several gaping holes. In many cases, users … Continue reading
We’re really just scratching the surface when it comes to the potential of Google+ for businesses. The Google+ network holds much greater potential from a technical perspective than any previous social media platform. Yet, because we’re so early on in … Continue reading
How do you generate web leads for your business? It’s a simple question, but if you ask 10 different businesses you’ll get 10 different answers. The way you generate leads will determine your overall sales, to a large degree. There … Continue reading
There was a time not that long ago when web pages were written from scratch, uploaded to a server as HTML files, and were essentially independent of one another, save for hyperlinks between them. It quickly became apparent in those … Continue reading
It’s truly amazing the level of disconnect that occurs for some people when looking at their daily life versus their job responsibilities. For example, everyone hates to wait. Whether it’s waiting in line at the DMV or waiting on hold … Continue reading
You need a website, but you have a very small budget and no programming skills? No problem. Here’s how you do it. 1) Set up a customer account at Godaddy.com (free). 2) Once logged in, purchase a domain (approx $1 … Continue reading
So you’re a successful small business due largely to your personal selling techniques. Your face, speech, voice, and overall demeanor make up a unique and consistent brand. Well my friends, I’m sorry to say that those factors carry little weight … Continue reading